FORUM: Where are the customers? Dehner has lost 500,000 customers last year. The managers and the remaining leaders pretend they do not know why.
will now include a lot of money in an advertising campaign (Dehner and nature) invested. The success and the objective of this advertising is very doubtful. And the managers, from store managers about the area manager started up in the top ranks can not tell us how much more revenue is generated by it.
Is this the solution of the problem? Instead of advertising agencies pay for the copy the OBI campaign last year, should have been easy just ask the employees. Because we are at the base and hear what the customer thinks about stretcher.
What the managers are too proud for us is purely a matter of course. We want to hear your opinions on the loss of customers in recent years, especially in 2009. Maybe it also has one or the other proposals except how expensive advertising (where the sales target is not defined) binds with little means more customers Dehner.
is our hope that reading the stretcher managing the following comments and accept some improvements. We guarantee the bosses too, we no copyright on such intellectual property of the employment survey. So writes
give what the keys. We are sure the employees are better than any advertising agency analyze why we have this massive loss of customers.
LET'S !
